The video of blogger Nurila Amanbaeva, who filmed a driver with disabilities in a taxi, quickly spread on the social network, and the blogger was criticized. The reason is clear, this content of the blogger does not meet the norms of ethics at first. Accordingly, the blogger faced a reputation crisis.
The blogger sang in a taxi and allowed herself an inappropriate joke. After criticism began to grow on the social network, Nurila quickly deleted the content she posted and tried to apologize to the public. However, since social network users managed to upload a video of the blogger, criticism of her actions went beyond the scope of her audience and quickly spread to the general public.
Let's discuss the mistake made by the blogger and how she ended up in such a situation.
Show her own superiority
In her appeal, Nurila apologized and said that she did not want to offend anyone. However, despite the fact that she admitted her mistake, this act is unlikely to instantly stop the criticism that has fallen into reputation.
The "I wanted to repeat the American trend" excuse is an ineffective method
Nurila explained her act as an intention to repeat the American trend. However, such an excuse is an ineffective method. Repeating the trend in the Western format without adapting it to your culture is a common mistake made by content creators. A trend that is perceived as a joke in one culture can be perceived as an insult in another.
A lesson from Nurila's case
Nurila quickly admitted her mistake and apologized to the public. In her subsequent communication, no aggression was observed. She openly expressed her guilt and tried to convey that she understood her actions morally. It is worth noting that the recognition of responsibility is a good quality that is not always present in famous personalities who often appear in public.
However, it is a misconception to think that by apologizing, the crisis will stop. In addition to apologizing to the audience, we can see from various cases that the audience expects that the person who is under criticism has done a good deed, which means that they will not think about their actions and actually repeat them.
Ways to restore reputation
By such steps, a person who is under criticism will certainly help not only regain the trust of her audience, but also earn the respect of the audience.
Conclusion from Nurila's case
The blogger sang in a taxi and allowed herself an inappropriate joke. After criticism began to grow on the social network, Nurila quickly deleted the content she posted and tried to apologize to the public. However, since social network users managed to upload a video of the blogger, criticism of her actions went beyond the scope of her audience and quickly spread to the general public.
Let's discuss the mistake made by the blogger and how she ended up in such a situation.
Show her own superiority
In her appeal, Nurila apologized and said that she did not want to offend anyone. However, despite the fact that she admitted her mistake, this act is unlikely to instantly stop the criticism that has fallen into reputation.
The "I wanted to repeat the American trend" excuse is an ineffective method
Nurila explained her act as an intention to repeat the American trend. However, such an excuse is an ineffective method. Repeating the trend in the Western format without adapting it to your culture is a common mistake made by content creators. A trend that is perceived as a joke in one culture can be perceived as an insult in another.
A lesson from Nurila's case
Nurila quickly admitted her mistake and apologized to the public. In her subsequent communication, no aggression was observed. She openly expressed her guilt and tried to convey that she understood her actions morally. It is worth noting that the recognition of responsibility is a good quality that is not always present in famous personalities who often appear in public.
However, it is a misconception to think that by apologizing, the crisis will stop. In addition to apologizing to the audience, we can see from various cases that the audience expects that the person who is under criticism has done a good deed, which means that they will not think about their actions and actually repeat them.
Ways to restore reputation
- Meet with the community of people with hearing disabilities and publish good content about them.
- Reproduction of content on the topic of inclusion.
- It is appropriate to express a personal position openly to the public: "I am responsible for what the person behind the screen feels, for how they perceive my content."
By such steps, a person who is under criticism will certainly help not only regain the trust of her audience, but also earn the respect of the audience.
Conclusion from Nurila's case
- Kazakhstan's society is very sensitive to any content about inequality. If the content you create is questionable from the point of view of ethics, it is better not to post such content on your page.
- By apologizing, the crisis does not subside, criticism does not fade. The audience expects action rather than words. Trust will be returned only through a case.
- Even saying on the internet "I have personal space" is only a deceptive concept. If you want to be a popular person in public, you need to learn to be aware of the needs of your audience and be responsible for how your audience perceives you.